Good 'online shopping list' morning StyleShakers. It's about that time again.
Welcome to the edited, super-condensed, Cliffs Notes (if you will) online shopping list serving up 20 of my top picks from my top shopping spots out there. Thousands of pieces of merchandise hit the virtual floors every week, scratch that, every day. I should know, I managed millions of dollars worth of said 'merch' for Neiman Marcus (in-store and then online) for oh ya know, just a few years (translation: ten).
On the e-comm side of things we quickly realized that the highest click-thrus on our product pages were found right at the 'VIEW ALL' link. And, if you follow the analytics, you'd then see another pattern develop. After clicking on 'VIEW ALL,' browsing would go for about two solid pages of merchandise (about 200-400 pictures of product) and go bye-bye or to another part of the site. The goal was obviously to get the customer to exactly where she/he wanted to go in an inordinately small amount of time (one must factor in the A.D.D. culture we live in), but one can only take so much new product before getting overwhelmed and moving on to something else. Attentions are tough to hold these days.
That's the game. There's plenty more to it, let alone more qualified analytical e-commerce minds out there that can spell it out for you far better than I can. But essentially, that's what's up.
Enter: The StyleShaker and my personal shopping services that have me scouring the web every day for the right pieces to fill in wardrobe 'holes' and/or update things a bit.
I'm here to edit, weed out and boil things down to give you the perfect shopping starting point using not one site, but ALL of my top shopping spots on the web (a 'hit list' I've been developing over the past six years). This is your shopping starting line that should save you time and hence, money (not to mention, I love a good markdown as much as the next girl when I find them).
There are 20 favorites (reminder: these selections are completely unbiased) below pulled from just a few sites (I go little by little; check out last list), but the list doesn't end there. Check out the Closet (link below) to keep the shopping momentum going strong. For now, check out my top 20 online shopping list picks of 'just in' fashion favorites: